Ryan Seacrest – Polished

Beauty products are just another vertical of the Ryan Seacrest brand. Although his name doesn’t appear anywhere on the products, he’s behind it. Seacrest and his skin care advisor, Dr. Harold Lancer, are partners in the venture. The skin care line for men was inspired by Seacrest, who “had a vision of putting Dr. Lancer in a bottle and making him available to everyone.” The starter kit reasonably retails for $48, with an exfoliating Daily Micro-Scrub, a multitasking Dual Cleanse and Shave — which removes hair and dirt — an Oil-Free Moisturizer with SPF 30 protection, and Daily Lip Care for those nasty chapped lips.